My Icon Story is as much for business as we are about personalised gifts. We design and apply icons for visual storytelling so naturally the foundation of what we do lends itself to crafting and creating brand identities.
Earlier this year we were asked to create a collection of icons for mobile massage company No Mads Massage. Frankie the Founder came to us as she loved the minimalist line style of our icon design and wanted us to design an icon to visually represent each of her massage treatments and a logo for the company. Our brief was ‘relaxed’ – quite fitting considering the nature of No Mads Massage, and the only requirement was that Frankie wanted to inject a bit of colour to the look and feel of the No Mads Massage brand.
We started by looking at No Mads’ massage treatments which have been designed to reflect a mood scale! Whether you’re feeling a little off sorts or you’re having a full blown meltdown day, No Mad’s easy ‘mood scale’ treatment guide helps you determine what massage therapy best suits your current needs. There is a ‘massage for every mood’ so we created an icon for every massage.
Left to right: Feeling the Pressure, Ready to Pop, Get Grounded, Having a Meltdown, Had it up to ere, Moody Massage.
As well as creating the bespoke icons for No Mads, we also advised them on their instagram feed design and created a 9 tile instagram feed takeover to really bring the branding to life across No Mads’ social presence.
We absolutely loved working on this project and are super proud to show off the icons and branding we designed for No Mads Massage.
We’ve also been working on another brand identity project which we’ll be looking forward to sharing very soon!
You can check out more about No Mads Massage here https://nomadsmassage.com and follow them on instagram @nomadsmassage