Printfluencer Ez Dyer

  • 18-Nov
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  • Founder
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Ez Dyer Framed My Icon Story

We’ve been running our #Printfluencer blog series for over a month now and it has been so wonderful to hear the stories of each and every Founder that is featured. As you know, each of our Printfluencers designs their own My Icon Story print on myiconstory.com to visually tell their story.

This week we welcome Skin Care Therapist Ez Dyer!




Ez Dyer professional headshot


In a tweet (280 characters) what do you/your business do?

I provide my clients with skin confidence, reducing the fear of showing their real self. As a skin care therapist, I work to understand the root cause of skin conditions

Did you have a job/career before starting your business?

Yes. I was the Head of an IT Department for HSBC, working at HQ Canary Wharf

Why did you decide to start your own business?

I spent 14 years in the Finance Industry, and decided I needed to start to live my life for me, and allow my true passion out!

Tell us about your business in a bit more detail

I’ve suffered with skin conditions for years, and my experience with dealing with these conditions led to me wanting to study the body. I started my business as a makeup artist part-time, whilst working at HSBC. Soon it became apparent to me that I could do this full time. Being a Makeup Artist, it was clear that my passion was the perfection of skin…and actually the caring of it. So I began my journey 🙂

If you were a recent customer of your business, what would you write in the review?

“Ez listens, she wants to know what is happening with me from internal to external factors, so that she can determine the right treatment.” 


My business is amazing because…it’s a skin care journey, and just a one-off treatment.


This time next year…I would like my own treatment room.


Ez Headshot



Ez Dyer Framed My Icon Story

Small & Mighty My Icon Story (fits 4-6 icons), black background with multicolour icons and solid black wooden frame


Tell us the story behind your My Icon Story print?

Park Bench in Primrose Hill – first moved in with my husband (then boyfriend) and spent our best years in London.

NYC – the vibe, the people was so us! And it’s where my husband proposed to me in Central Park

Gym – is part of my life. For years now I have focused on keeping myself healthy and strong, if I can’t workout it actually makes me feel worse!

Wine – I love sharing a bottle of red with people, talking and getting to know each other better, also just to relax and unwind with people I love

Palm Trees – this reminds me of Hawaii, my honeymoon and the best place I have visited to date, so full of love and life!

Gorilla – obsessed with Gorilla’s, Monkeys etc! I have such a love for them! You will find them dotted all around our flat :))



You’re in a cocktail bar. What do you order?

I don’t like cocktails! Lol! But if I had to I would order a Negroni or a Mojito without the sugar.

Mojito Icon

What’s your favourite type of shoe?

Converse Icon

If you could have any other job in the world, what would you be? 

Astronaut Icon




We love sharing these stories and appreciate the time each of our Founders take to creating their My Icon Story print and answering our interview questions. It’s such an inspiration and so interesting to read about their journeys. A huge thank you to Ez for sharing her story with us and creating this colourful My Icon Story print.

To find out more about Ez Dyer, check out her website ezdyer.com and you can follow Ez on social: Instagram @ez_dyer


If you’d like to nominate a founder to be featured in our Printfluencer Series, please email laura@myiconstory.com

To create your own My Icon Story visit our design-your-own here. We also offer a free icon request service so any icon you can’t find, simply drop us an email to info@myiconstory.com or use the Submit Request form on our homepage.

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Client Testimonials

  • I've ordered a few pieces from My icon Story and couldn't recommend them more. They make for amazing bespoke gifts and the service is amazing! The team are really helpful should you have any queries or issues.

    - Lisa-Kate McGrath

  • Thank you My Icon Story for helping me create a unique and personal 30th birthday present. I would recommend the website to anyone who wants to give something special as a gift.

    - Liam Whiddett

  • This beautiful bespoke piece of art will add something very personal and meaningful to our new home. Creating bespoke icons which weren't on the website was no trouble at all. The customer service was impeccable, and we are completely in love with our 'my icon story'. Thank you so much

    - Jenna Bristow

  • I'm looking forward to receiving this sentimental anniversary gift for my husband. It will be a fun and artsy reminder of the path our relationship has traveled. (I'm also thrilled to be the first US order!) Can't wait to gift more of these for friends with new babies!

    - Zahra Curtin

  • Thank you so much for all your help with designing my icon story! Nothing was ever too much trouble and being able to create the exact icons I wanted made my story so much better! A fantastic gift for anyone!!!

    - Ella Rayment

  • Fantastic idea for a gift for a brother in law who is extremely difficult to buy for! So pleased with result and have already recommended to others. Will definitely use the site again

    - Julie McCarthy

  • Great service from My Icon Story and we loved our finished Icon Story - which was a very successful anniversary gift!

    - Carl

  • My Icon Story really caught my eye when I saw a feature about it in Metro. It really helped me find a unique present for my wife this Xmas and our print hangs proudly in our hallway!

    - Rob Griffiths

  • Really wonderful piece, my wife loved it. Designed an icon specifically for us as well which made it extra special.

    - Ryan Taylor

  • What a great idea. I wanted something meaningful for my partner for his birthday and what better than icons denoting memories from our time together. Will definitely be telling my friends and family about My Icon Story.

    - June Richardson

  • I came across this amazing website via the Evening Standard during a commute home. We were able to create a fantastic and very personal story of our family epic holiday to Australia via Hong Kong. Within a day, Laura even added 2 icons for the Gold Coast for us to choose....the best bit about the the whole experience was the personal service to ensure we could capture an eternal memory in such a unique way. Thanks Laura!

    - Russ Thomas

  • Love love the My Icon Story I made for my wife to remind us of some travel adventures we've had over the years

    - Christian Turner

  • It brought my wife to tears with all the memories of our past she thought I had forgotten

    - Sean Garwood

  • Really loved the artwork, stylish and contemporary. A wonderful memento of our daughter's trip. My Icon Story were extremely helpful from design to delivery. I would recommend My Icon Story to anyone seeking a unique and well made souvenir of their travels.

    - Jane Allden

  • Was really happy with the print. The customer service was great and it didn’t take long to arrive. Cheers!

    - Rob Aitken

  • We loved our Icon Story print following a European trip. Beautifully made and framed.

    - Kayleigh Westwood

  • I purchased a print for my friends birthday and I can honestly say I am so happy with the result. The website is really easy to use, there are a huge variety of icons to choose from, but if you can't find what you are looking for, there was the option to get one designed for you.

    - Kirsty Elliot

  • My boyfriend bought me a print as a surprise after I went away travelling. I absolutely love it!, thank you! It's such a thoughtful and personal gift and a lovely reminder of my travels.

    - Diva M

  • My parents absolutely LOVED their bespoke print I gave them for their ruby wedding anniversary. What's more personal than something that reminds them of all their favourite places they've been together? I'm normally terrible at buying gifts, but you can't get it wrong with a My Icon Story print!

    - Abi Morrish

  • We got a beautiful bespoke print for our wedding, it has all our tables that featured at our wedding. Cities that myself and the hubby have been to. They even created a new icon for us as they didnt feature it. Brilliant service.

    - Lauren Chorley

  • We bought a print for a 50th birthday and selected a number of icons that reasonated. The site is really easy to use and if you cant find what you want then you just need to ask! We were delighted with the print and so was the Birthday Girl!!

    - Rebecca French