Printfluencer Frankie

  • 28-May
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  • Founder
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  • Customer Stories
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This week’s Printfluencer feature is a really special one to me personally. I’ve known Frankie since Secondary school and we’ve been friends for over 20 years!! Having a close friend who also runs her own business has been a real comfort, as we navigate the ups and downs of being our own boss together. We also keep each other on track and (before lockdown) would have co-working sessions to keep each other motivated.

Frankie took the leap a few years ago to become her own boss of her mobile massage company No Mads Massage. When she asked if I could design her logo and a collection of icons for her business, I JUMPED at the chance 🙂

Proud to show off some of My Icon Story’s exclusive icons designed for No Mads Massage. Each one represents a different massage treatments that No Mads Massage offers:






In a tweet (280 characters) what do you/your business do?

No Mads Massage provides a straight forward, easy to book, mobile massage and reiki service in the comfort of the client’s home.

Did you have a job/career before starting your business?

Yes, I’ve been a Massage Therapist for 10 years and have been fortunate enough to work in some beautiful places. I first started my career in luxury cruise liners in Miami and the Caribbean which was an experience to remember. I later went on to work in a 5-star hotel in Sydney, and then onto a utopian remote island in the Pacific. When I was finally convinced it was time to return home and settle down, I landed an amazing role in Marylebone’s Harley Street. I occasionally still do some treatments for the clinic now, working alongside a very well-known Doctor.

Why did you decide to start your own business?

The biggest factor for me was having freedom. I don’t think I am very good at being tied down, so if I was going to come back home, I was at least going to have some flexibility and variety with my work. I had learnt a great deal in the industry over the years and was confident that I could offer an amazing service that Londoners where crying out for while still working half the number of hours that I used to when I was employed.

Tell us a bit more about No Mads Massage:

When I came back to the UK, something I noticed like a smack in the face was that us Brits just do not have work life balance in check. Especially in London, there is some serious stress going on. There are plenty of places that offer massage, yet you would not believe how many people call up to extend their expired gift vouchers because they hadn’t had the time to book a treatment in the whole year the voucher was valid for.

So with that in mind, I created a service where people could book a massage and not have to travel anywhere. They didn’t need to eagerly wait a few months for that one weekend spa break they had booked with their mum or partner, and they certainly didn’t need to leave the office early to have a treatment local to their work while STILL having to commute home after.

With No Mads, clients can book treatments to have in their lunch break if they are working from home or before bedtime to relax, and parents with young children can now take it in turns to have some ‘me’ time while still tending to their babies at home. I also created a spa menu ‘stress scale’ that ranges from ‘Off Balance’ to ‘Ready to Pop’ easing decision making when choosing a treatment. After two years in business, I’m happy to say 90% of No Mad’s clients are having either bi weekly or monthly treatments, all because fitting in a massage is so much easier.



If you were a recent client, what would you write in the review?

Oh that’s a hard one!

“Having a massage at home is a game changer! You have to try it to know! Now to move all of two steps to the sofa and chill. Great massage, great service, see you in four weeks.





My business is amazing because…it couldn’t get any simpler to bring self-care and stress relief into my clients lives.

This time next year…Massage Subscriptions will be available to purchase as a gift and for those wanting a new self-care commitment for themselves. I’m also looking into the perfect product range for clients to keep at home.


Framed orange print with icons

SIZE: Small & Mighty My Icon Story (fits 4-6 icons), Orange background with white icons and solid black wooden frame


Tell us the story behind your My Icon Story print?

Dachshund – represents my treasure Cecil. He is the most loyal loveable thing and my biggest fan.

Amalfi– is where my nonna Maria is from and also happens to be the most beautiful place in the world. It holds a special place in my heart

Space– I’m fascinated with it! It reminds us of how small and insignificant we are. I love stargazing. I nearly named Cecil after my favourite astronomer Copernicus but was gently reminded he would be the laughing stock of the park.

Meditation– reconnecting with our higher selves is important. I have my best dreams, more clarity and inspiration when ever I have meditated.

Couple– I couldn’t mention the things I love without a cheesy couple icon. I’m forever thankful for the support of my main squeeze James

Knitting– any arts and crafts really, but I can get lost in knitting. I’ll be day dreaming then look down and realise I’ve finished a sleeve.




You’re in a cocktail bar. What do you order?

white russian icon



What’s your favourite type of shoe?

Pair of comfy slippers haha!

Pair of slippers icon


If you could have any other job in the world, what would you be? 

I’d own a book shop / cafe

Books and coffee icons





Frankie, thank you so much! I’m so proud of you – it’s an honour calling you my friend. Thank you for being such a good supporter of My Icon Story and giving me the strength and confidence when I’ve needed it. Not to mention the massages you’ve given me that have relieved all my tension of hunching over my laptop 24-7! Wishing you so much success in the future with No Mads Massage and I cannot wait to be the first person to sign up to your Subscription offer!


No Mads Massage currently serves East London and surrounding areas. To find out more about No Mads Massage services, visit https://www.nomadsmassage.com/

And for regular updates including tips on how to use massage techniques with your partner at home, follow No Mads Massage on Instagram @nomadsmassage for video demos.


If you’d like to nominate a founder to be featured in our Printfluencer Series, please email laura@myiconstory.com

To create your own My Icon Story visit our design-your-own here. We also offer a free icon request service so any icon you can’t find, simply drop us an email to info@myiconstory.com or use the Submit Request form on our homepage.

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