Printfluencer Stephanie

  • 24-Apr
  • |
  • Founder
  • |
  • |
  • Customer Stories
  • |
  • Views

Trying to keep a small business going is really tough at the moment but I’ve been spending time on the things I love most about My Icon Story – turning people’s stories into icon art prints! That’s where our Printfluencer Series has been an absolute blessing.

This week we’ve had the pleasure of inviting Stephanie Melodia, Founder of Bloom, a specialist Marketing agency and consultancy for Start-up businesses. I’ve been following the success of Bloom for around a year and before lockdown, had the privilege of meeting Stephanie at Bloom’s first International Women’s Day event in London. Aside from being a phenomenal host and public speaker, her smile is infectious and her positive energy beams! I also knew she was a girl after my own heart when she said a Cosmopolitan cocktail was her fave!





In a tweet (280 characters) what do you/your business do?

Bloom supports entrepreneurs to make their business visions a reality, through practical marketing and beautiful creativity. Fast, agile, and action-driven, we are trusted by the best startups to help their companies bloom


Did you have a job/career before starting your business?

Yes, prior to setting up Bloom 2.5 years ago, I led the UK marketing for Top 10 Global App Developer, Meitu, and before this spent the best part of a decade working agency side across beauty, fashion & retail accounts – like Bally, Monsoon, Dior, Michael Kors…


Why did you decide to start your own business?

I saw how others were running their businesses and knew I could give them a run for their money! The level of freedom and autonomy when you’re your own boss is a great way to live your life. Ultimately it boils down to an internal drive to take action and do your own thing!

Tell us a bit more about Bloom

Bloom was born out of a desire to help entrepreneurs make their business visions a reality – through practical marketing and beautiful creativity, without the price tag of big agencies or the commitment of hiring your own staff. To that end, Bloom is an agile 360-marketing agency exclusively supporting early-stage startups. The level of impact, as well as the satisfaction that comes from working directly with business founders, is totally aligned with our core values and mission statement. Not to mention the excitement working with such intelligent humans and experience the innovation that comes from these fast-moving businesses!


I set up the business late 2017. I invested in a laptop, built my own website in an afternoon, signed up with an accountant, and got Bloom Consulting Limited registered. Exciting and naive times, at the beginning! I then put my sales skills to the test and pulled out every weapon in my arsenal to land my first client, which I succeeded in doing just a couple of weeks later. This was in December, before Christmas too, by the way – not the best time to be out there winning new business! From there, the business has of course gone on all its own natural peaks and troughs; from not generating any revenue at all one month (bellyache feeling), to managing a team in swanky offices in Central London!


None of it is easy though, and the world of entrepreneurship has been massively glamourised recently. I am incredibly fortunate in that I’ve put myself in a situation of “double exposure” in business; running my own company as well as vicariously building the businesses of others’. This means the lessons learnt, the challenges encountered, and the victories enjoyed are all twofold!!




If you were a recent client of Bloom, what would you write in the review?

“The expert team at Bloom are an absolute pleasure to work with. They know their stuff inside and out, and retain a healthy dose of practicality about their approach which feeds into the “get sh*t done” attitude needed in most startups businesses! The combination of Bloom’s expertise, energy, together with the fact that they are lovely people to work with, make them the agency of choice for any entrepreneur who wants to successfully build their business.”





My business is amazing because…The unique driving force at the helm, the agile service structure, and the mantra to always strive for more!


This time next year…Wait and see 😉





SIZE: Inbetweener My Icon Story (fits 7-9 icons), White background with black icons and solid black wooden frame


Tell us the story behind your My Icon Story print?

I grew up on the island of Lanzarote before studying Art History in Madrid. I then lived in Toronto for a while before moving to London, starting my career, and eventually setting up Bloom!





My Icon Story partnered with the Mr. Men brand last year to launch our personality canvases. The idea for the product came after I was asked which character best represents me. I couldn’t answer with just one as our personalities and characteristics are a total mix! So we created the first personalised Mr Men & Little Miss Personality prints!


We asked Stephanie to choose 4 Characters that best represent her and she chose the following: 



You’re in a cocktail bar. What do you order?

Cosmopolitan or Espresso Martini


What’s your favourite type of shoe?



If you could have any other job in the world, what would you be? 

If I could, I would 😉








Thank you Stephanie. Such an inspiring read and My Icon Story wishes you all the success with Bloom! When lockdown is lifted and we’re allowed to meet for a drink, I look forward to chatting over a Cosmopolitan!

To find out more about Bloom’s services, check out their website https://www.bloomltd.co.uk

And follow Bloom on Instagram @bloomltd



If you’d like to nominate a founder to be featured in our Printfluencer Series, please email laura@myiconstory.com

To create your own My Icon Story visit our design-your-own here. We also offer a free icon request service so any icon you can’t find, simply drop us an email to info@myiconstory.com or use the Submit Request form on our homepage.



Leave a Comment

Recent Customer Stories

Design Your Own

Client Testimonials

  • I've ordered a few pieces from My icon Story and couldn't recommend them more. They make for amazing bespoke gifts and the service is amazing! The team are really helpful should you have any queries or issues.

    - Lisa-Kate McGrath

  • Thank you My Icon Story for helping me create a unique and personal 30th birthday present. I would recommend the website to anyone who wants to give something special as a gift.

    - Liam Whiddett

  • This beautiful bespoke piece of art will add something very personal and meaningful to our new home. Creating bespoke icons which weren't on the website was no trouble at all. The customer service was impeccable, and we are completely in love with our 'my icon story'. Thank you so much

    - Jenna Bristow

  • I'm looking forward to receiving this sentimental anniversary gift for my husband. It will be a fun and artsy reminder of the path our relationship has traveled. (I'm also thrilled to be the first US order!) Can't wait to gift more of these for friends with new babies!

    - Zahra Curtin

  • Thank you so much for all your help with designing my icon story! Nothing was ever too much trouble and being able to create the exact icons I wanted made my story so much better! A fantastic gift for anyone!!!

    - Ella Rayment

  • Fantastic idea for a gift for a brother in law who is extremely difficult to buy for! So pleased with result and have already recommended to others. Will definitely use the site again

    - Julie McCarthy

  • Great service from My Icon Story and we loved our finished Icon Story - which was a very successful anniversary gift!

    - Carl

  • My Icon Story really caught my eye when I saw a feature about it in Metro. It really helped me find a unique present for my wife this Xmas and our print hangs proudly in our hallway!

    - Rob Griffiths

  • Really wonderful piece, my wife loved it. Designed an icon specifically for us as well which made it extra special.

    - Ryan Taylor

  • What a great idea. I wanted something meaningful for my partner for his birthday and what better than icons denoting memories from our time together. Will definitely be telling my friends and family about My Icon Story.

    - June Richardson

  • I came across this amazing website via the Evening Standard during a commute home. We were able to create a fantastic and very personal story of our family epic holiday to Australia via Hong Kong. Within a day, Laura even added 2 icons for the Gold Coast for us to choose....the best bit about the the whole experience was the personal service to ensure we could capture an eternal memory in such a unique way. Thanks Laura!

    - Russ Thomas

  • Love love the My Icon Story I made for my wife to remind us of some travel adventures we've had over the years

    - Christian Turner

  • It brought my wife to tears with all the memories of our past she thought I had forgotten

    - Sean Garwood

  • Really loved the artwork, stylish and contemporary. A wonderful memento of our daughter's trip. My Icon Story were extremely helpful from design to delivery. I would recommend My Icon Story to anyone seeking a unique and well made souvenir of their travels.

    - Jane Allden

  • Was really happy with the print. The customer service was great and it didn’t take long to arrive. Cheers!

    - Rob Aitken

  • We loved our Icon Story print following a European trip. Beautifully made and framed.

    - Kayleigh Westwood

  • I purchased a print for my friends birthday and I can honestly say I am so happy with the result. The website is really easy to use, there are a huge variety of icons to choose from, but if you can't find what you are looking for, there was the option to get one designed for you.

    - Kirsty Elliot

  • My boyfriend bought me a print as a surprise after I went away travelling. I absolutely love it!, thank you! It's such a thoughtful and personal gift and a lovely reminder of my travels.

    - Diva M

  • My parents absolutely LOVED their bespoke print I gave them for their ruby wedding anniversary. What's more personal than something that reminds them of all their favourite places they've been together? I'm normally terrible at buying gifts, but you can't get it wrong with a My Icon Story print!

    - Abi Morrish

  • We got a beautiful bespoke print for our wedding, it has all our tables that featured at our wedding. Cities that myself and the hubby have been to. They even created a new icon for us as they didnt feature it. Brilliant service.

    - Lauren Chorley

  • We bought a print for a 50th birthday and selected a number of icons that reasonated. The site is really easy to use and if you cant find what you want then you just need to ask! We were delighted with the print and so was the Birthday Girl!!

    - Rebecca French